How we started
As a refreshingly modern mattress brand, Sleepyhead launched in 2017 to solve the many unmet needs of the Indian mattress shopper. Confusing jargon, little or no time to try the mattress, high prices, over-dependence on the salesperson and no return options made shopping for mattresses a miserable experience.
By introducing the radical ‘bed-in-a-box’ concept along with the revolutionary 100 Night Free Trial, we ultimately challenged the way India shops for mattresses. We transformed it into an easy peasy shopping experience for everyone. Shoppers could replace the confusing, exhausting environment of the traditional mattress store with the comfort of shopping at home, 24/7 customer service and doorstep delivery. Our 100 Nights Free Trial meant one could take home the mattress for a test drive for full 100 Nights before choosing to commit or avail full refund on return.
Our unique offerings quickly made us the internet’s fastest-growing D2C mattress brand. We did it by sticking to a few core principles: Offering a fabulous product for a fair price, providing the absolute best customer service and with zero compromises on quality. We didn’t stop here. We quickly extended the Sleepyhead way of thinking to beyond mattresses all things home.